The brilliance of Jeff Walker and his book, Launch
I'm a huge fan of internet marketing expert, Jeff Walker. So much so, that I'm part of his inner-circle community. Guy opens his mouth, and I learn something new. Every time. If you've ever enrolled in my super digestible course, Turn Your Book Into a Money Machine,...
Can I charge more if I have a book?
The other day, I was talking to a student enrolled in the Influential Author Formula. She asked, “Can I charge more money if I have a book?” God, I love this question, which is why I’m going to share my answer right here. Let’s come at this from two angles. If you’re...
A pernicious myth that needs to be killt
OK. It's time to dispel with a myth, one that's going to cause you a number of problems if you persist in buying into it. Book promotion, as much as we'd all like to believe otherwise, is the job of the author. You heard me right. Now let me explain.
How to write a book when you’re nutty
I wanted to share with you a 10-minute Masterclass I ran a month or two back for those who registered for one of my book-writing webinars. I got tons of comments about just how helpful it was, thus me finally getting around to presenting it to you here. I would have...
Sexy Formatting Tricks To Stir Envy
There’s something wonderful about writing a non-fiction book—how-to, self-help, or motivational, just to name a few of the business-building genres. You get to use all sorts of formatting tricks a memoirist or novelist would kill for. What do I mean by formatting...
The pluses and minuses of being hazy AF
I've got lots of unpopular opinions, many of them formed the hard way. As a writer, then a writing workshop leader, then a book coach, then a book doctor, then a publisher......oh the journey....I can tell you EXACTLY where the trains tend to come off the track during...
How To Make A Million Dollars With Your Book
You can make a millions dollars with your book. You really can. But not likely in the way you're thinking about it right now. https://youtu.be/F9TXxeGG3mE If you've got a book idea, we invite you to submit it for review. Our acquisition editors review all submissions....