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The woodcutter who wouldn’t take my money

He taught me to embrace self-promotion

That tell-all you’re dying to write? Read this first.

A review of Careless People by Sarah Wynn-Williams

The Door of Confusion (and why I won’t let you walk away from it)

You have so much to tell the world, but honestly, you only get to choose one.

Traditional Pre-Orders: Do They Still Work?

Do pre-orders still matter to authors?

The half-life of relevance (and why panicking won’t save you)

The relevance you’re so afraid of losing? You protect it with quality.

The morning we got lost and found out who we were

Are you the kind of person who actually finishes what they start?

That ugly thing they’re going to find out

I’m always fascinated by people who have a love/hate relationship with attention. Maybe because I do, too. Turn a video camera on me when I haven’t spent hours primping and preparing, and I choke. Like I've got a 6-oz ribeye lodged in my throat. Take my friend, who...

That time Oprah called about your book

I want to write a book so good, so meaningful, that it lands me on Oprah. I want to sit beneath her shade tree in that lovely wicker chair and talk about, not just my book, but our shared philosophy of life. Tell me, do you think I have a shot? That's a question I...

Can I charge more if I have a book?

The other day, I was talking to a student enrolled in the Influential Author Formula. She asked, “Can I charge more money if I have a book?” God, I love this question, which is why I’m going to share my answer right here. Let’s come at this from two angles. If you’re...

A pernicious myth that needs to be killt

OK. It's time to dispel with a myth, one that's going to cause you a number of problems if you persist in buying into it. Book promotion, as much as we'd all like to believe otherwise, is the job of the author. You heard me right. Now let me explain.

How to write a book when you’re nutty

I wanted to share with you a 10-minute Masterclass I ran a month or two back for those who registered for one of my book-writing webinars. I got tons of comments about just how helpful it was, thus me finally getting around to presenting it to you here. I would have...

Sexy Formatting Tricks To Stir Envy

There’s something wonderful about writing a non-fiction book—how-to, self-help, or motivational, just to name a few of the business-building genres. You get to use all sorts of formatting tricks a memoirist or novelist would kill for. What do I mean by formatting...

The pluses and minuses of being hazy AF

I've got lots of unpopular opinions, many of them formed the hard way. As a writer, then a writing workshop leader, then a book coach, then a book doctor, then a publisher......oh the journey....I can tell you EXACTLY where the trains tend to come off the track during...