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FAQ

You finished the book. Now cut the snow blocks.

Finishing your manuscript feels like the summit.

The book that nobody picked up (and it was free)

I watched ‘book people’ walk right past it

The word that makes me want to set a manuscript on fire

It’s one of those little tells that can make a perfectly polished manuscript feel…off.

Excuse #1: I don’t have time to write a book (let alone become a bikini model)

The truth is, you don’t need a weekend sprint or a full-time schedule.

Why I just lost two hours to a vegan TikTok (and what it taught me about your book)

The best author platforms don’t sell information. They sell identity.

Beyond the Launch: Sustaining Momentum for the Long Game

Post-launch marketing is where careers are built.

720 pages and still no book

Stop making new bricks. Start building with the ones you already have.

When You’re Ready To Start, Start Here

When You’re Ready To Start, Start Here

The key to writing a successful expert positioning non-fiction book is to be organized, persistent, and open to feedback. By following these steps and being willing to put in the time and effort, you can write a book that establishes you as an expert in your field and helps you build your business.

Inventing Anna: the cure for Imposter Syndrome

Inventing Anna: the cure for Imposter Syndrome

I write about the Imposter Syndrome all the time because it's the single biggest issue many of my clients have. It's what keeps them from starting their book, finishing it, then publishing it when it's time to let it go. In fact, I've written about this issue HERE and...

Your motivation matters

Your motivation matters

Can I ask you a question? Why do you want to write a book? Seriously, do you even know? What's your purpose for doing so? •     To create a beautiful work of art? •     To tell your life story? •     To...

The painful book-writing process

The painful book-writing process

Dr. Serena Sterling wasn’t sure she’d ever finish her book project. There were times, as her content developer, I wasn’t sure she would either. Because Serena wasn’t just writing about her business–helping people overcome chronic physical and/or emotional pain–she was...

Last kid to get picked for the team

Last kid to get picked for the team

Do you remember when you were in grade school and you had to line up in the gym and wait to get picked for a team? There you'd stand for a dog's age as every other kid but you got chosen. Man, that feeling of not being quite good enough! Maybe you don't remember that...